Starbucks has teamed up with Lady Gaga for a set of brightly coloured summer drinks that will raise money for the singer’s foundation.
The “Cups of Kindness” campaign begins Tuesday and runs through Monday. Starbucks says 25 cents from every drink will be donated to Gaga’s “Born This Way” foundation, which has an ongoing campaign to encourage kindness.
Thanks @starbucksprtnrs for letting our team brew up some #CupsOfKindness today! pic.twitter.com/ad9ZjpN8qP
— Born This Way (@BTWFoundation) June 13, 2017
The drinks available in the U.S. include two of Starbucks’ famous pink drinks and two new beverages. One of them is a blackberry-flavoured violet drink and matcha lemonade, a combination of matcha tea with traditional lemonade that Gaga says she “instantly fell in love with.”
The offering in Canada includes three “refreshers” — violet, ombre pink and matcha lemonade.
Starbucks is contributing a minimum of US$250,000 to Gaga’s foundation.
The Associated Press